Cart-recovery setups, EU compliance primers, conversion teardowns, and the WhatsApp playbook the rest of the world is already using. Written by the team building CartGhost.
From 19 June 2026, every store selling to EU consumers must add a mandatory withdrawal button under Directive (EU) 2023/2673. The law, the penalties, the 7-step Shopify checklist.
Stores that show shipping for the first time at checkout abandon at 28–35% — twice the rate of free-shipping stores. The psychology, the fix, and what to do about the carts that still slip through.
An end-to-end SMS recovery flow you control. Shopify checkout webhooks → n8n delay → Twilio send, with the dedup logic most tutorials skip. About 30 minutes.